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Anthony Capuano Marriott International · CEO
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Capuano says key money has become the competitive weapon in conversions, and deals using it yield a higher per-room value premium (about 75% this year).

Whether we like it or not, key money seems to be the weapon of choice against that competitive landscape. If you look at all the deals we did in calendar 2025, the deals where Marriott participated with key money had an average value premium per room of about 65%. Year to date through the first three quarters this year, those deals where we deployed key money had an average premium per room of about 75%.

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Other recent statements by Anthony Capuano

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Capuano said Greater China RevPAR was flat as strength in luxury, Hong Kong, Hainan and Taiwan was offset by slowing domestic leisure demand in the rest of the mainland.

Greater China RevPAR was roughly flat. Luxury hotels and the Hong Kong, Hainan and Taiwan markets remained strong, but slowing domestic leisure demand across most of the rest of mainland China offset those gains.
Original (zh) 大中华区RevPAR基本持平,奢华酒店以及香港、海南和台湾地区市场持续强劲,但中国内地其余大部分地区的国内休闲旅游需求放缓,抵消了这些增长。
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Capuano said Marriott's demand in the U.S. and Canada was broad-based across customer segments and chain scales.

Anthony Capuano, president and chief executive officer, said demand was broad-based across customer segments and chain scales in the U.S. and Canada.
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Capuano says the Bonvoy loyalty program deepens guest relationships, drives direct bookings for owners and is a key reason owners and developers join Marriott.

Marriott Bonvoy deepens our relationships with guests, drives valuable direct bookings for our owners, and is a key reason owners and developers choose to join the Marriott system.
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Marriott CEO Anthony Capuano said business trends in the Middle East, despite the war's impact, have improved meaningfully since the spring.

trends improved meaningfully
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Capuano said trends in Marriott's Middle East business, hurt by the war, improved meaningfully compared with spring.

Even in the Middle East, where the war has affected its business, CEO Anthony Capuano said that “trends improved meaningfully” from the spring.