Capuano 称 key money 已成为转换竞争的主要手段,使用它的交易每间客房价值溢价今年约 75%。
不管我们喜不喜欢,key money 似乎已成为应对竞争格局的首选武器。2025 年使用 key money 的交易每间客房平均价值溢价约 65%,今年前三季度约为 75%。原文 (en)
Whether we like it or not, key money seems to be the weapon of choice against that competitive landscape. If you look at all the deals we did in calendar 2025, the deals where Marriott participated with key money had an average value premium per room of about 65%. Year to date through the first three quarters this year, those deals where we deployed key money had an average premium per room of about 75%.